Inspirational Marketing Example

See an example of inspirational marketing with this Coca-Cola billboard that has to See an example of emotional marketing with this Coca-Cola billboard that has broken two Guinness records. You will love broken two Guinness records. You will love that is inspiration marketing ?. Do you have an example of inspiration marketing? They ask when in marketing conferences or pieces of training, we use the term. The answer we give is simple, and let me explain it as follows:

Also read : What is a Pillar Page? And How it Impacts SEO?

We live in a GHIP World, That is:

  • Globalized
  • Hyperconnected
  • Right now
  • Personalized

In such a reality, where every day we have content, products, experiences and services within reach of a click, it is an almost impossible mission to make our brand stand out and create purple cows as Seth Godin claims, it is the right way, but it is not as simple as it seems.

Marketers have chosen to look for other avenues, like Facebook ads, for example, or even place banners that we can’t close (see them now on YouTube or Facebook), but that’s NOT the answer. The answer is inspirational marketing. How do we define it?

Inspirational Marketing is the marketing that causes you to comment, share, follow or contact the brand. [tti link = “Tweet this”] Inspirational Marketing causes you to comment, share, follow or contact the brand. [/ tti]

It’s that easy. It is the marketing that cannot leave us without reaction. It doesn’t have to be emotional, although that’s a big plus; however, it is probably a series of data that surprises you, a web page that addicts you, an experience that makes you return to a place, again and again, a personality that you are passionate about, a content that you need to share yes or yes or even a vile advertisement in a format as old as a spectacular outdoor and yet, you recognize in it the Wow Factor

Inspirational Marketing Example

The best proof of this is this billboard for Coca-Cola with two Guinness award. Take a look; I loved it! I loved it! And if you don’t believe this is an example of inspirational marketing, take a look at the number of organic views at the time of this note, over 1.8M

Seth Godin was also the author of an immortal phrase that I always remind clients of when I see that they become obsessed with only advertising on Facebook:

Good marketing invests in improving the product or the experience, and bad marketing invests in ads. [tti link = “Tweet this”] Good marketing, invests in improving product or experience, bad in advertising. [/ tti]

And many will say that this is an advertisement and therefore it is an advertising lie, and it is an experience

Also read : What is the Structure of the Hero’s Journey?

Review Inspirational Marketing Example.

Your email address will not be published. Required fields are marked *

Latest

TOP-5 Most Reliable Japanese Cars

As far as you know, Japan is one of the leaders in the development of innovative technologies. This applies to almost all industries in...

What is the difference between chapter 7 and chapter 13 bankruptcy?

Bankruptcy can happen for many reasons. It could be because you lost your job or experienced a decrease in income. Job losses caused by...

All About Scam 1992 Web Series Watch Online Free    

Scam 1992 Web Series Watch Online Free - Scam 1922 already has an entry into the cinematic industry. We are talking about direction, cinematography...

How to Make a Social Media Profile

Social Media Profile The excellent execution of a guideline in a social network will achieve that your commercial objectives are completed and Consumers have "moved"...

Valuable Tips for Growing a Fledgling Small Business

It’s easy to see why growth is always on the minds of small business owners. Given that most small businesses close their doors within...

Top 5 Reasons to get certified in Agile ScrumMaster

All about Agile: Defining agile, the most important thing to say is that its on which the current economy and market is working upon. It...

SEO for YouTube: Position your Videos above all

YouTube is an internet portal, which allows users to upload and view videos. Features a variety of clips from movies, TV shows, and music videos. In the...

Does My Online Company Need to Have a Registered Address?

Are you thinking about setting up an entirely virtual company? This is certainly something that is easier now than ever before. All of your...