worldmarketingtips

Earned media is one component of content marketing that is MIA for too many marketers. If you are hoping that people will publish or share your great content, well, that’s like stepping up to the plate without a...

Promotion techniques are usually directly related to the type of customers and characteristics of the market that a brand faces. Since promotions respond to the brand's needs when facing the market, they stay presented in different...

Do you have any idea what nonprofit marketing is? Well then; Starting from the basic concept of marketing (according to Wikipedia, it is the process of developing strategies and planning products or services; advertising, promotion and sales; to reach...

The clickbait is a hook of clicks through sensational titles that arouse the user's curiosity to optimize its economic benefits. The user is curious by nature, and these types of titles are perfect for getting their attention. However, many times...

We are going to explain the meaning of the Cc and Bcc fields in the emails. These are two fields that are sometimes disabled by default. As in Gmail or Outlook but have icons to...

Innovative Marketing Strategies Although we're well into 2019, we would be amiss to neglect some of the most innovate feats of marketing ingenuity, we saw agencies and brands implement throughout 2018 (and earlier). True marketing innovation...

Custom Post An airline's in-flight magazine remain specifically geared towards passengers and can help increase brand loyalty. Custom publishing remain a tool used to build and strengthen brand reliability. It consists of media production such as magazines,...

To meet your business goals, create a marketing strategy mission statement that clearly defines the actions necessary to meet these goals. Without a plan to market goods and services, your business cannot reach its maximum...

Digital Assets Management Companies are currently facing tremendous challenges in managing digital content. As they scale and implement new solutions associated with digital transformation, their digital assets do too. In recent years, and thanks to cloud computing (Cloud), the use...