Most people think that their profession has nothing to do with study marketing. Shop-assistants sell products (do not create them), educators teach, and doctors treat. What can be common between their jobs and marketing? The target consumer. Joan Young, an pro...
What is Content Marketing?
Content marketing or content marketing is the art of organizing valuable content and distributing it for free with the double idea of ​​fascinating new prospective customers (prospects) and building loyalty to your current customers and making them buy new...
Email Marketing
The first marketing email, sent in 1978, generated $ 13 million in sales and spawned one of the most widely used marketing channels to this day.
Due to its four decades of history, email is not as flashy as other newer...
Whether you rely mostly on social media to connect with your customers or use a blog to keep your audience informed, you’re always adjusting, adapting, and researching new marketing trends. And now that 2021 is nearly over, smart marketers like you...
As advanced and essential numerical data are, we can’t deny that they might be challenging to put your fingers on – especially if you’re not good with numbers. But, these numbers in electronic spreadsheets have helped us achieve various technological and...
Innovative Marketing Strategies
Although we're well into 2019, we would be amiss to neglect some of the most innovate feats of marketing ingenuity, we saw agencies and brands implement throughout 2018 (and earlier). True marketing innovation is a remarkable thing to see,...
Organizing and then subsequently hosting a corporate networking event can be as stressful and challenging as it inevitably will be just as rewarding, as long as you take the time to ensure every proverbial box is tick.
With that being said, continue...
Are you ready to wow French-speaking audiences with your amazing products? There are plenty of reasons to do so. France ranks among global leaders in terms of gross domestic product, innovation and economic freedom. FDI flows into France stood at USD...
Artificial Intelligence in Digital Marketing
Artificial Intelligence remains to change the present and the future, not only in Digital Marketing. Sure, you have heard about it, but do you...
Social media influencers aren’t new, but both their appeal and use in the social media industry have continued to grow in the past few years. Just...
In today's fast-moving job market, companies are always looking for smart ways to bring in skilled workers. One method that has gained much attention...
Paid Social Media
The digital age has transformed the way businesses connect with their audience. Today's consumers are skeptical and inundated with countless marketing messages,...
Director of Marketing and Digital Advertising
The Marketing Director is one of the most demanded professional profiles today. Next, I want to share the skills, functions,...
3 Content Marketing Examples
This post presents you with some Content Marketing examples that can help inspire you and create an incredible strategy.
Some mental blocks...
Any indicator used in isolation to give a good impression about a business's performance is called vanity metric, without taking into account the relationship of that indicator with other KPIs or variables.
A vanity metric provides...
Inbound marketing is a strategy based on attracting customers with useful, relevant content and adding value at each stage of the buyer's journey.
Potential customers find your business through different channels such as blogs, search engines,...
While most businesses see the value in using billboards, many marketing departments don’t know the best ways to use them effectively. Choosing locations for...
Promotions offering your customers something free like shipping, discounts, or a loyalty program might at face value like you are spending and getting very...
Establishing a prominent brand presence in a competitive market is often a formidable task for businesses. Amidst various strategies aimed at increasing brand visibility,...
Video Content
The video post is here to stay and is not a new fashion.
At first, Vine from Twitter, then Periscope ... and the video format in social networks do not...
Mini LED TV
what ces tvs miniled pcleeengadget Mini LED TV is the newest and greatest local dimming technology for LED LCD screens.
Because each small...
As a premium smartphone, the iPhone has always offered buyers a unique experience. The OnePlus brand attempts to offer its users a budget-friendly and...
Everyone is curious about how different substances affect us. While shatter rises in popularity, many questions linger around the consequences of its use. Does...