Having a well-designed recruitment website is not enough to attract and keep candidates. The design and development of recruitment websites must support recruitment processes. It should also attract more talent and applications from candidates looking for jobs. To ensure your website's presence...

Content Strategy vs Content Marketing If you haven't received the words "content promotion" in your agency in recent months, you were probably on vacation. In the online business world, content marketing is fast becoming one of the most overused terms in the industry. There is no...

Basic Toolkit Content marketing tools are necessary across the board in each phase of creating a strategy, from monitoring all your channels or each campaign to the post-tracking degree. All the statistics indicate that content marketing will be one of the main focuses for...

When we talk about marketing, it is very important to establish the differences between operational marketing and strategic marketing. They are two complementary marketing branches, which must be dealt with in the same strategy, although this is not always the case. While operational marketing is developed in...

Tools To Search For Keywords Our website as a resource to attract potential clients is one of the best digital marketing strategies. Still, to accomplish it, essential factors such as design, development, and the type of information you want to share must...

Templates for Social Networks There are countless social media templates online, but very few offer the flexibility and ease of use necessary to keep pace with an ever-evolving social strategy. Based on this, we have isolated the fundamental elements of an excellent template...

Email Marketing The first marketing email, sent in 1978, generated $ 13 million in sales and spawned one of the most widely used marketing channels to this day. Due to its four decades of history, email is not as flashy as other newer...

Innovative Marketing Strategies Although we're well into 2019, we would be amiss to neglect some of the most innovate feats of marketing ingenuity, we saw agencies and brands implement throughout 2018 (and earlier). True marketing innovation is a remarkable thing to see,...