Brand Storytelling - In the age of Artificial Intelligence, people still prefer to approach a brand that provides them with a human experience. One very effective strategy for giving the user the same is through brand storytelling. Brand storytelling is a...
Using a company logo for marketing and advertising is important as it serves as a visual representation of the company and its brand. It is a recognizable symbol or design used to identify a company, product, or service and it is...
In social psychology, attribution remains understood as the process of inferring the causes of events or behaviors. In everyday life, attribution is something that we all do daily, usually unaware of the underlying processes and biases that lead to our inferences.
For example,...
A content plan is the set of information logged and documented to guide the actions of a Content Marketing strategy, defining which ones will be published, their objectives, and respective launch dates.
Regardless of the segment your business remains dedicated to, and...
Tumblr is a great way to get famous online, especially if you know how to get and keep a following. But how do we achieve that elusive "fame" pursued by so many? See Step 1 for ways to get famous on Tumblr.
Also read: B-Roll: The...
When we talk about marketing, it is very important to establish the differences between operational marketing and strategic marketing. They are two complementary marketing branches, which must be dealt with in the same strategy, although this is not always the case.
While operational marketing is developed in...
Even on a small budget, all firms can produce engaging video content. With animated video, rich content can be tailored to generate leads, raise awareness, and demonstrate products. Best of all, it can be done in a fraction of the time...
Whether you’re looking to introduce your small business for the first time, or you need to upscale your customer acquisition techniques, you’re going to need an effective marketing Plan a marketing calendar to ensure your business arrives with a bang on...
You might have seen how much people are giving love to videos. It's because it is easy to produce, highly engaging, and boosts your website ranking....
With the advancement of technology, the concept of Landline Texting has become a good way of communicating with the customers at ease. Landline texting has proved...
The COVID-19 pandemic has fundamentally changed education at all levels. Students, teachers, and staff have had to make major adjustments now that online schooling, as well...
When we talk about marketing, it is very important to establish the differences between operational marketing and strategic marketing. They are two complementary marketing branches, which must be...
Organizing and then subsequently hosting a corporate networking event can be as stressful and challenging as it inevitably will be just as rewarding, as...
Establishing a prominent brand presence in a competitive market is often a formidable task for businesses. Amidst various strategies aimed at increasing brand visibility,...
Branding defines and builds a brand through planned management of all graphic processes, communication, and positioning.
The global management of all the noticeable and intangible...
Like all in life, marketing has had to progress and adapt to the trends of the moment.
Consumers behave differently, and with this, some dissemination strategies have...
Digital Assets Management
Companies are currently facing tremendous challenges in managing digital content. As they scale and implement new solutions associated with digital transformation, their digital...
Media Strategy
The association's relationship with the media should not be trusted by chance. Nor should we leave it to improvisation or goodwill. We must create a strategy that allows us to access them. The four basic steps to...
Promote your Ebook
Yes, Amazon indeed is one of the leading platforms for selling ebooks, a gold mine for digital authors. But it is also a cemetery of forgotten ebooks, of titles that never knew a sale, victims...
EDTech - If you have not heard about the recent success of IT solutions and edtech in India, let me fill you in. Recently there is a major pandemic in India and in other nations...
Private label food products are a billion-dollar industry. They account for 17.4 percent of retail sales within the country. Over the past decade, many food brands have been battling each other while private label food...
Three Pillars of Persuasion
Little progress has remained made in the art of presenting since Aristotle. He wrote more than 2,300 years ago in his famous Rhetoric that there are three types of persuasive arguments or...
We'll say it straight out: Without a brand voice, your outstanding business model will not remain heard. No chance. With the Brand Voice, you establish a connection with your customers. Through them, you share the values ​​and motivations...
Bankruptcy can happen for many reasons. It could be because you lost your job or experienced a decrease in income. Job losses caused by the COVID-19 Pandemic are one example. Other cases involve unexpected expenses,...
The recent health crisis has resulted in an economic recession, which has made it hard for businesses to struggle. With the situation, entrepreneurs realized that they have to create a business model that is both...
Managing personal finances has continued to become more complicated over the past couple of decades. Most people have continued to see the costs of healthcare, housing, and education rapidly outpace the rise in average wages....
Promotions offering your customers something free like shipping, discounts, or a loyalty program might at face value like you are spending and getting very...
Establishing a prominent brand presence in a competitive market is often a formidable task for businesses. Amidst various strategies aimed at increasing brand visibility,...
Video Content
The video post is here to stay and is not a new fashion.
At first, Vine from Twitter, then Periscope ... and the video format in social networks do not...
Everyone is curious about how different substances affect us. While shatter rises in popularity, many questions linger around the consequences of its use. Does...
As a premium smartphone, the iPhone has always offered buyers a unique experience. The OnePlus brand attempts to offer its users a budget-friendly and...
Mini LED TV
what ces tvs miniled pcleeengadget Mini LED TV is the newest and greatest local dimming technology for LED LCD screens.
Because each small...