Planning is essential in any marketing task, especially in content marketing, since consistency is crucial to maintaining our audience's interest.
What is an Editorial Calendar?
The editorial calendar, also known as the content calendar, is a document that will state what you are...
In the old form of marketing and advertising, we can say that things were hard and were somewhat easier as well. By hard, we mean that the advertising and promotion of any business were done using print media such as posters,...
You've made the decision to pursue marketing as a career. While looking for a marketing job, you'll find that the marketing industry may require a lot of you. Writing a great resume for a marketing associate is an excellent place to...
Do you have any idea what nonprofit marketing is? Well then; Starting from the basic concept of marketing (according to Wikipedia, it is the process of developing strategies and planning products or services; advertising, promotion and sales; to reach a specific market segment).
This definition tells...
"Content creation" is a term that in digital marketing means to produce texts, articles, images, videos, audios (or any combination of formats), which offer information or entertainment and meet particular objectives of attracting web traffic and potential customers.
Content creation and its Relationship with Inbound Marketing
Inbound...
Content marketing is a considered marketing attitude focused on creating and distributing valuable, relevant, and reliable content to interest and retain an openly clear audience — and, ultimately, to drive profitable customer achievement.
In its place of pitching your products or services, you...
Style Guide
If you are thinking of designing your website yourself, you must know what a style guide is. I assure you that your work will get very complicated if you don't create a style manual for your brand. You may end up...
Measuring the impact of a marketing campaign helps a business determine whether there is a corresponding growth in profits due to a marketing initiative. The lessons that a company learns by accurately assessing the return on investment (ROI) of its marketing...
You might have seen how much people are giving love to videos. It's because it is easy to produce, highly engaging, and boosts your website ranking....
Communications have been revolutionized through the widespread use of telecom services. However, managing the expenses associated with these telecommunications services often poses a substantial challenge for...
SEO in Digital Marketing
SEO stands for Search Engine Optimization. It is a common optimization technique for sites, blogs, and pages on the web. These optimizations seek...
Innovative Marketing Strategies
Although we're well into 2019, we would be amiss to neglect some of the most innovate feats of marketing ingenuity, we saw...
Niche Marketing focuses on a specific and segmented audience. Among its advantages is reducing the cost of disclosure, less competitiveness, and promoting the brand by...
Online Learning Platforms - With the developments in technology, online learning platforms have continuously evolved to provide an immersive virtual classroom environment. Students now...
Future of Content Marketing
When consumers began to ignore traditional marketing, better known as Outbound Marketing, such as telephone bombardment, television commercials, sellers realized that...
Like all in life, marketing has had to progress and adapt to the trends of the moment.
Consumers behave differently, and with this, some dissemination strategies have become obsolete, and new and better have emerged, like this one...
Digital advertising: everything you need to know about email marketing - Digital advertising is taking the focal point of every business. Successful delivery of promotional content to potential customers and those who already are the...
A marketing automation tool is one of the most important aspects of any business. It helps in improving sales and reducing costs in a big way. The significant advantage of using this tool is that...
As I scrolled through the results, I saw Fabletics. After browsing your site, I became a VIP member and bought $ 50 worth of sportswear.
When I worked at a marketing action last year, I was responsible...
Regardless of whether you are migrating the nation over, the state, or a town or city, appropriately pressing your houseplants for a move is a significant piece of the cycle. Migrating can be sufficiently upsetting...
If 2020 has taught us anything, it is that companies must be able to make the shift from traditional marketing to digital at a moment’s notice. The pandemic resulted in companies moving their traditional marketing...
Content Writing for SEO
Ps to improve writing and create valuable Content writing for SEO works within a content marketing strategy. And it is one of the methods that I appreciate the most in digital marketing. Well, it allows to share...
 Ways of Narrating
In the video, you can find an example of each mode and one more case in which I challenge you to discover their way of narrating. I have deliberately put several examples from television...
With the advancement of technology, the concept of Landline Texting has become a good way of communicating with the customers at ease. Landline texting has proved to be a popular method for increasing sales and...
Establishing a prominent brand presence in a competitive market is often a formidable task for businesses. Amidst various strategies aimed at increasing brand visibility,...
As a premium smartphone, the iPhone has always offered buyers a unique experience. The OnePlus brand attempts to offer its users a budget-friendly and...
Video Content
The video post is here to stay and is not a new fashion.
At first, Vine from Twitter, then Periscope ... and the video format in social networks do not...
