Innovative Marketing Strategies
Although we're well into 2019, we would be amiss to neglect some of the most innovate feats of marketing ingenuity, we saw agencies and brands implement throughout 2018 (and earlier). True marketing innovation is a remarkable thing to see,...
As the age-old proverb goes,’ Old is gold,' it is advisable not to throw away the old stuff that you have, and rather acknowledge the value and importance of them by various modes of repurposing and reusage.
Let’s take care of the...
Digital advertising: everything you need to know about email marketing - Digital advertising is taking the focal point of every business. Successful delivery of promotional content to potential customers and those who already are the customers can determine whether the brand...
Planning is essential in any marketing task, especially in content marketing, since consistency is crucial to maintaining our audience's interest.
What is an Editorial Calendar?
The editorial calendar, also known as the content calendar, is a document that will state what you are...
In the old form of marketing and advertising, we can say that things were hard and were somewhat easier as well. By hard, we mean that the advertising and promotion of any business were done using print media such as posters,...
Marketing is a crucial component of business-to-business (B2B) companies because it boosts sales by helping you reach your target customers. In addition, promotional efforts can also raise brand awareness, which allows you to stand out from your competitors who sell similar...
See an example of inspirational marketing with this Coca-Cola billboard that has to See an example of emotional marketing with this Coca-Cola billboard that has broken two Guinness records. You will love broken two Guinness records. You will love that is...
In this article, we are profitable to talk about what native advertising is, analyze in detail the most common formats in which it remains present, and see the benefits for your brand. If you want to reveal all its secrets, keep reading!
What...
Before starting your promotion plan in digital media, you must know the blog's characteristics and how it works.
This platform is a regularly updated information blog to...
Director of Marketing and Digital Advertising
The Marketing Director is one of the most demanded professional profiles today. Next, I want to share the skills, functions, tools and...
Content marketing is a considered marketing attitude focused on creating and distributing valuable, relevant, and reliable content to interest and retain an openly clear...
Artificial Intelligence in Digital Marketing
Artificial Intelligence remains to change the present and the future, not only in Digital Marketing. Sure, you have heard about it, but...
Promotion techniques are usually directly related to the type of customers and characteristics of the market that a brand faces.
Since promotions respond to the...
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Mobile devices have changed how businesses operate today. Thanks to mobile devices, employees and businesses can connect together to conduct business operations from any...
Strategy Applied to B2B
Let's start with a tip. 88% of B2B companies use this strategy (according to the Content Marketing Institute), with which we can...
Niche Marketing focuses on a specific and segmented audience. Among its advantages is reducing the cost of disclosure, less competitiveness, and promoting the brand by loyal consumers.
In recent years, more and more we hear about different...
In today’s fast-paced world, new concepts, terms, and innovations are constantly emerging, capturing the attention of curious minds. One such term that has recently generated buzz is "Hizzaboloufazic." While it may sound like an abstract...
In today's fast-moving job market, companies are always looking for smart ways to bring in skilled workers. One method that has gained much attention is lateral hiring. This means bringing in experienced workers from other...
Marketing Tactics
They indicate how to execute the chosen commercial strategy, at the same time that they allow the customer to get closer to the company.
Sale promotion
First, Sales promotion is the tactic of temporarily offering the...
According to Zenith’s Online Video Forecasts 2019, an average person spends 100 minutes a day watching videos. Businesses need to take note of this if they plan to develop their video marketing strategy on different...
Public relations (often abbreviated as PR) remain a certain type of corporate communications that, coordinated and sustained over time, seek to strengthen the strategic links between a company or organization and its stakeholders.
In other words,...
Any application in the modern-day world is perfectly deployed in the complex and fragmented environment in between the optimum combination of network, operating system, and databases. Usually, this leads to fragmentation in the application security...
Okay, so you've decided to launch a website for your business. That being said, any website would not do when it comes to the internet. Your website needs to work well, and you want people...
While most businesses see the value in using billboards, many marketing departments don’t know the best ways to use them effectively. Choosing locations for...
Video Content
The video post is here to stay and is not a new fashion.
At first, Vine from Twitter, then Periscope ... and the video format in social networks do not...
As a premium smartphone, the iPhone has always offered buyers a unique experience. The OnePlus brand attempts to offer its users a budget-friendly and...
Mini LED TV
what ces tvs miniled pcleeengadget Mini LED TV is the newest and greatest local dimming technology for LED LCD screens.
Because each small...
