If 2020 has taught us anything, it is that companies must be able to make the shift from traditional marketing to digital at a moment’s notice. The pandemic resulted in companies moving their traditional marketing and event budgets online.
However, some businesses...
A successful content marketing campaign is made up of 3 things: great content, visibility on search engines, and promoting it to the followers. We already know how to create content and making it visible on search engines. Now let’s see the...
In social psychology, attribution remains understood as the process of inferring the causes of events or behaviors. In everyday life, attribution is something that we all do daily, usually unaware of the underlying processes and biases that lead to our inferences.
For example,...
Using a company logo for marketing and advertising is important as it serves as a visual representation of the company and its brand. It is a recognizable symbol or design used to identify a company, product, or service and it is...
Style Guide
If you are thinking of designing your website yourself, you must know what a style guide is. I assure you that your work will get very complicated if you don't create a style manual for your brand. You may end up...
As far as you know, Japan is one of the leaders in the development of innovative technologies. This applies to almost all industries in the country, including the automotive industry. Automotive brands such as Toyota, Mazda, Honda, Suzuki, Nissan, Lexus are...
One of the most significant benefits of networking for marketers is access to vast opportunities. Whether it’s job openings, freelance projects, speaking engagements, or partnership opportunities, networking opens doors to possibilities that may not be available through traditional channels. By connecting...
Over the years, social media has become increasingly popular and it’s now integral for any business. If you’ve got social media accounts for your business, it’s vital that you’re got a proper social media marketing strategy in place.
To do so, however,...
The decision to outsource any service or function of a business is typically one that comes as your business scales. You may choose to preserve your...
Online Learning Platforms - With the developments in technology, online learning platforms have continuously evolved to provide an immersive virtual classroom environment. Students now have the...
Digital marketing is a relatively new field of marketing. The good thing about internet marketing is that many of the traditional marketing strategies suit well in...
Divorce, the dissolution of a marriage, is a vast choice that may profoundly affect individuals and families. In recent years, technological advancements have brought...
Like all in life, marketing has had to progress and adapt to the trends of the moment.
Consumers behave differently, and with this, some dissemination strategies have...
Freight forwarders are a vital part of Asia's economy. They are important in the transportation of goods and materials throughout the region. The movement...
Tumblr is a great way to get famous online, especially if you know how to get and keep a following. But how do we achieve that elusive "fame" pursued by so many? See Step 1 for ways to...
Tools To Search For Keywords
Our website as a resource to attract potential clients is one of the best digital marketing strategies. Still, to accomplish it, essential factors such as design, development, and the type of...
Earned media is one component of content marketing that is MIA for too many marketers.
If you are hoping that people will publish or share your great content, well, that’s like stepping up to the plate without a...
Promotion techniques are usually directly related to the type of customers and characteristics of the market that a brand faces.
Since promotions respond to the brand's needs when facing the market, they stay presented in different...
Innovative Marketing Strategies
Although we're well into 2019, we would be amiss to neglect some of the most innovate feats of marketing ingenuity, we saw agencies and brands implement throughout 2018 (and earlier). True marketing innovation...
Digital Assets Management
Companies are currently facing tremendous challenges in managing digital content. As they scale and implement new solutions associated with digital transformation, their digital assets do too.
In recent years, and thanks to cloud computing (Cloud), the use...
See an example of inspirational marketing with this Coca-Cola billboard that has to See an example of emotional marketing with this Coca-Cola billboard that has broken two Guinness records. You will love broken two Guinness...
Generate Income in a Digital Media
The focus of a communication medium is on offering truthful and quality information . But, in addition, we must not lose sight of the fact that it is also a business and, as...
Creative Briefs
Like any other task, creative work needs a clear plan and measurable goals before it begins. It is where the creative brief comes into play. Developing a creative brief allows you to take a...
While most businesses see the value in using billboards, many marketing departments don’t know the best ways to use them effectively. Choosing locations for...
Establishing a prominent brand presence in a competitive market is often a formidable task for businesses. Amidst various strategies aimed at increasing brand visibility,...
As a premium smartphone, the iPhone has always offered buyers a unique experience. The OnePlus brand attempts to offer its users a budget-friendly and...
Video Content
The video post is here to stay and is not a new fashion.
At first, Vine from Twitter, then Periscope ... and the video format in social networks do not...
Mini LED TV
what ces tvs miniled pcleeengadget Mini LED TV is the newest and greatest local dimming technology for LED LCD screens.
Because each small...
Everyone is curious about how different substances affect us. While shatter rises in popularity, many questions linger around the consequences of its use. Does...
